Reactify’s The Block LA Closes NFT LA Week with Vortex of Web3 Tech, Holograms & Art

The legendary James Goldstein Mansion designed by John Lautner served as the backdrop to showcase cutting-edge technology from Proto hologram, Advanced Wearables and; Dan Fleyshman, Ali Sabat, J Cole and Tyga among the participants.

Molly Lavik and Ali Sabet with the Proto at Reactify’s The Block LA event

Proto’s Molly Lavik (wearing Tim Draper’s famous tie) with top NFT artist Ali Sabet as he showcases his work in a Proto Epic at Reactify’s The Block LA event, April 2022. Proto showcased top NFTs at the event thanks to sponsor Beleve Vision.

Proto Hologram with Kinda Hibrawi and his artwork NFT.

NFT Artist Kinda Hibrawi shows off his work in an Epic Proto at the Reactify Party for NFT LA wrap party

NFT Artist Kinda Hibrawi shows off his work in an Epic Proto at the Reactify Party for NFT LA wrap party

Los Angeles, California, April 09, 2022 (GLOBE NEWSWIRE) — The LA Block became the premier springboard for cutting-edge Web3 technology and art, as it hosted the perfect closing event for NFT LA week at the legendary James Goldstein Mansion. The event was created and produced by Reactivitythe visionary collective enterprise specializing in launches and premium experiences that transformed the night into a vortex of Web3 experts, investors, celebrities and artists making multi-million dollar connections.

The evening included panels of speakers, the culinary creations of Chef Jorge’s JB Experiences (a visual exhibition of art and food) and a first-hand experience with state-of-the-art technology and digital art installations by Outland Art and an NFT gallery built by Reactify partners, World of Light. Three times at the Grammy Awards and twice nominated at the World Music Awards DJ Paul Oakenfold closed the evening with a set of classic house music brought by Animal Concerts. Dan Fleyshman, the youngest founder of a publicly traded company and thought leader in the NFT community, was the host and moderator. The drops included a collaboration between the artist Transparent and Steve Aoki.

Baron Davis, Jalen James, Michael Terpin, Jeremy Gardner, Eric Schwertzel and James Goldstein himself was present with hip hop stars turned Metaverse players, Tory Lanez, mario, J.Cole and Tyga.

“We were confident in the success The Block event was going to have, but we were blown away by the positive reception from industry leaders and the networking that took place. This really is the start of a breakthrough. in the NFT and Web3 space,” says Samah Addin, CEO of Reactify.

One of the best innovations of the night, Proto, continued its rise as the most powerful tool for showcasing Web3 art and experiences. The Los Angeles startup, which is fresh off major wins at SXSW and CES, brought its Proto Epic hologram device to the event, sponsored by Beleve Vision. The unit featured significant NFT work by Ali Sabet and A little Hibrawi.

“The Proto is truly a visionary display,” said Sabet, the Iranian-American artist and renowned creator of Tokyo Punks, Pixopop, Uglie Kitties and Healing Codes. “It’s really exciting to see my work in the Proto.”

Hibrawi, one of the leading new women in the NFT space whose important work with refugees and the preservation of Syrian culture has been recognized by the United Nations, NBC Nightly News and more, said, “The best presentation of digital art that I’ve seen all week was in the Proto. I’m so proud.

Proto, formerly known as Portl, which is also known for streaming executives, athletes, and artists around the world for live interactive experiences, is capable of displaying NFTs as volumetric holograms and the Third-party application Hideaway has been installed to turn the Proto device into an interactive device. NFT touch gallery. Proto was used by Christies at its Art + Tech Summit and its recent Friendsies by FriendsWithYou auction in conjunction with OpenSea. The Proto Epic has also been used to display holograms in partnership with BitBasel, DeadMau5, SuperRare, ArtRepublic, amfAR, the Haas Brothers, Nicole Buffett, NFT NYC, NBA Champion Danny Green, and more.

“What’s better than showing off your hologram tech on the home tennis court where The great Lebowski was filmed? We were thrilled to be able to showcase some of the most exciting NFT work at Reactify’s “The Block LA” to cap off an incredible week at the NFTLA,” said Proto inventor and CEO David Nussbaum. “Thank you to Reactify and Beleve Vision for making this possible. And to the amazing NFT artists, Ali Sabet and Kinda Hibrawi and other NFT artists for trusting us to take your work to a new level of impact.”

Other highlights include: THE 1st DEFI One Stop Shop Wallet, known as “The Unhackable Wallet”; Advanced Clothing Inc. introduced the first-ever Wear-to-Earn platform with its AWI wireless suit using electrical muscle stimulation technology and a fitness tracker designed to help people take control of their health; and, whose CEO Charles Nader has been dubbed a “Latin American unicorn” by Forbes, showcased its new epidemiological analysis-based telemedicine service optimized for blockchain and crypto. The full list of sponsors who participated in this flagship NFT event includes, Animal Concerts, Beleve Vision, Proto,, Outland Art, hot drops, bitcoin latinum, Metacrest, Market Exchange Challenge, TMON and Dented feelings.

Getty photos of the event available here.

Following photos of the event.

For more information contact Reactify and the event: [email protected]

For more information on Proto: [email protected]

About Proto

Proto Inc., founded as PORTL in 2018, is the manufacturer of hologram devices and software and cloud services to support holoportation. Founded by inventor and CEO David Nussbaum, its award-winning products are now used around the world, enabling executives, technology and science experts, as well as sports and music celebrities to attend events , display NFTs and other objects, and become a vital new tool for education, retail, marketing and hospitality industry. The Tim Draper-backed startup was recently honored at the CES Innovation Awards in three categories, won the top SXSW Innovation Award for “Connecting People” and was named to Fast Company’s Most Innovative Companies list. Proto is headquartered in Los Angeles and has satellite showrooms and distribution in New York, San Francisco, Las Vegas and Columbus, Ohio. Proto seeks to bring people together across all types of divides. follow us on Twitter and instagram. For more information, visit


CONTACT: For more information contact on Reactify and the event: [email protected] For more information on Proto: [email protected]

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